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Category Archives: Music Promotion
That was MusicBiz Madness 2015
The MusicBiz Madness Conference 2015 started up to ist name: Madness presented itself with a false fire alarm five minutes prior to the official welcoming. Thus we got set back for an hour and had to re-schedule all speakers to … Continue reading
Posted in General, Music Business, Music Distribution, Music Licensing, Music Marketing, Music Promotion
Tagged believe digital, biz, facebook promotion, germany, gigmit, julian angel, madness, music, music business conference, music licensing, music marketing, music promotion, musicbiz madness conference, sentric music
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Before You Sign Your Name
Let’s face it, the music business is still a hotbed for sharks and crooks. Don’t blame the big ones, look at small business operations who cash in on musicians’ naivete, left alone those who know right away they will cheat … Continue reading
eMail Marketing Bullshit Systems
Two out of three music marketing courses you find on the internet will sell you an eMail marketing course all the way based on annoying autoresponder messages that contain fake special offers. These courses are missing one key feature of … Continue reading
How To Make Quick Money With Music
Becoming a successful musician is usually a long term goal and requires respective endeavours. No hit song is really an overnight success, even “Mambo No. 5” took more than two years to create and refine, followed by polishing doorknobs. Still … Continue reading
Be an expert in your musical market niche
Besides the sole promotion of music, specific stylistic market niches provide a number of additional opportunirties for musicians to present themselves. In this case we are not just talking music – but lifestyle.
Everything starts with the right target audience
Goals can be set individually and differently, but at the beginning is always the job of reachning and convincing the right audience. Any music marketing method is void if you don’t know how and where to reach your fans.
It will (never) work without a Record Label
Pardon? Haven’t record labels come out of fashion and isn’t the internet a sure-fire success? Hold the horses. In fact, you do not need a record label to sell your music these days, provided you know the alternative and put … Continue reading
How to put your Music up for sale effectively
We have to make it easy for customers to make a purchase. If a bricks and mortar store door is closed, if we have to shout for a shop attendee to help us, if certain products aren’t visible, our conscience … Continue reading
Posted in Music Business, Music Distribution, Music Marketing, Music Promotion, Social Media
Tagged digital outlets, diy musicians, independent, julian angel, mailorder shops, music business, music distribution, music marketing, music promotion, musicbiz madness, sell your music, selling music, underground
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Music Marketing: What you can do with 100 Bucks
Musicians don’t always lack the money to promote themselves. They lack confidence in the numerous promotional methods they’re being presented every day. Nobody wants to lose hard-earned money invested in questionnable marketing methods. With an initial 100 Dollars, however, you … Continue reading
Sponsoring: Dealing with Sponsors
Concerts, tours or simply just album releases – musicians often make a few bucks on the side through sponsoring – or at least use sponsoring to cover some expenses. Today we will discuss how to look at sponsoring and how … Continue reading