Tag Archives: diy music marketing

The 7 Month Music Marketing Challenge

The hardest part of DIY music marketing is not really the promotion of a new album. What’s even harder is staying on top of everyone’s minds during the long, often dry period that stretches from one record release to the … Continue reading

Posted in Music Marketing, Music Promotion, Social Media | Tagged , , , , , , | Leave a comment

eMail Marketing Bullshit Systems

Two out of three music marketing courses you find on the internet will sell you an eMail marketing course all the way based on annoying autoresponder messages that contain fake special offers. These courses are missing one key feature of … Continue reading

Posted in Music Business, Music Marketing, Music Promotion | Tagged , , , , , , , | Leave a comment

Be an expert in your musical market niche

Besides the sole promotion of music, specific stylistic market niches provide a number of additional opportunirties for musicians to present themselves. In this case we are not just talking music – but lifestyle. 

Posted in General, Music Business, Music Marketing, Music Promotion, Social Media | Tagged , , , , , , , , , | Leave a comment

Everything starts with the right target audience

Goals can be set individually and differently, but at the beginning is always the job of reachning and convincing the right audience. Any music marketing method is void if you don’t know how and where to reach your fans. 

Posted in Music Business, Music Marketing, Music Promotion, Social Media | Tagged , , , , , , , , , , | Leave a comment

It will (never) work without a Record Label

Pardon? Haven’t record labels come out of fashion and isn’t the internet a sure-fire success? Hold the horses. In fact, you do not need a record label to sell your music these days, provided you know the alternative and put … Continue reading

Posted in General, Music Business, Music Distribution, Music Marketing, Music Promotion | Tagged , , , , , , , , | Leave a comment

Music Marketing: What you can do with 100 Bucks

Musicians don’t always lack the money to promote themselves. They lack confidence in the numerous promotional methods they’re being presented every day. Nobody wants to lose hard-earned money invested in questionnable marketing methods. With an initial 100 Dollars, however, you … Continue reading

Posted in Music Business, Music Marketing, Music Promotion | Tagged , , , , | Leave a comment

How The Media Can Help Artists

D.I.Y. is all around and that’s cool. But being self-marketers does not mean artists should strictly do without all the things that labels do. Using “regular media” often gets neglected within the social media hype. There is more to that…

Posted in General, Music Marketing, Music Promotion, Social Media | Tagged , , , , , , , | Leave a comment

Which Music Marketing Methods Are Best For You?

With the current oversupply of music promotion tools, marketing methods, communities and advice musicians are very likely to lose track of it all. If we try to make use of every all-new tool and establish a presence in about every … Continue reading

Posted in General, Music Marketing, Music Promotion, Social Media | Tagged , , , | Leave a comment

Proactivity

Being ‘proactive’ means to influence and determine the development and outcome of an event by effectively planning ahead and taking action respectively. In short: Take action yourself to get the best out of something. We will talk about how and … Continue reading

Posted in General, Music Promotion, Playing live | Tagged , , , , , | Leave a comment

Skills A Musician Needs Today

What does a musician has to be capale of these days to sustain a carreer in the music business? While some basics are still relevant after all those years – even decades – especially the internet comes with lots of … Continue reading

Posted in General, Music Distribution, Music Marketing, Music Promotion | Tagged , , , | Leave a comment